How to Create an Effective EPK | Ebonynsweet


WHAT'S AN EPK?

An EPK (Electronic Press Kit) is an online version of your professional music resume that promoters, bloggers, talent scouts and music supervisors use to understand who you are as an artist. Crafting the perfect EPK is critical to your success in making connections in the music industry.
 

THE PURPOSE OF AN EPK

The business purpose of a press kit, whether paper or electronic, is to gain the interest of venues to book gigs, review your new music, obtain an interview or radio air-time on their terrestrial or internet radio station. It’s important to periodically review and update your EPK. You may have new music with new album art, new reviews, new quotes, or a new biography.
 
The most effective format includes the following and in this order: 
  • Real Name:
  • Stage Name:
  • Location: (currently resides)
  • Birthplace:
  • Age:
  • Biography: (include background information) such as musical influences & the message you like to convey in your music.
  • Signed or Unsigned: (If signed add your record label's name)
  • Genre:
  • Title:
  • Format: (album, eps, single, video)
  • Length ( # of Tracks, and the running time)
  • Attach Cover-art to email
  • Download link such as Soundcloud, dropbox, box.com, etc. or mp3 attachment to email.
  • Include links to social media
  • Contact Information
Your music is the most important element of your EPK. Make sure you have researched the blog thoroughly that you wish to submit your EPK to before initiating contact. For example, if you are an R&B/HipHop Artist you wouldn't want to waste your time submitting songs to a Rock or Reggae platform. Listen to the music displayed on the first few pages of their website and pick songs that's similar to what they usually showcase.

It’s common for people to play the first song first on your EPK, so put your very best three songs at the top of the list in order. Not sure how to rank your songs? Turn to fan feedback, purchase history, production quality, or feeling to help you decide.

SEX SALES

In any market such as fashion, TV, film, media publications, and sports, showing a little skin is a way to increase your visibility and generate more fans online. Bloggers, love outgoing personalities that put it all on the table. Depending on the website, if they touch on Adult Topics with an more mature audience try submitting photos & videos that will knock their socks off. Most artists already have content similar to this already on their instagram pages. Make sure the blogger/music writer have a chance to see what you got! An artist first instinct is to be conservative, but it's okay to let loose and have fun once in awhile.

There's plenty of websites that helps make the process alot easier such as reverbnation and sonicbids. However, I prefer a simple email format.


YOU MAY ALSO LIKE:

Chocolate Appreciation Thread Vol. 3

Singer/Songwriter Vedo entered the Top 20 on the Billboard R&B Albums Charts for his 2016 release the "State of Mind" EP. He also generated millions of streams on soundcloud and YouTube during the course of his career, But he's just getting started!

Feature: Modeling Fears Debunked

The point of this post is to alleviate certain fears and educate anyone that's interested in entering the Modeling field. For some Artists, Modeling is an natural progression because it's just another way of expressing yourself. But there are some aspects of the industry that may frightens them and as a result they end up losing out on great opportunities to expand their careers.

How to Gracefully Decline a Media Request

So, you're an Artist and had released music online that generated the attention of music bloggers and writers. You find yourself in the enviable position of receiving Media requests for interviews, photoshoots, promotional events or marketing opportunities that's constantly flooding your inbox.

Discussion: Lets have a real conversation about Sex!

How to reconcile being an artist in the digital world The question that many Independent Male artists may never ask themselves is what comes first? Your career or getting a nut? This blog post is only for Artists that like to get freaky and participate in sextexting & nude webcamming behind closed doors.

#NSFW Milan Christopher- New PaperMag PhotoShoot

Milan Christopher The Star of Love & Hip Hop released #NSFW photos Online that's breaking the internet! I think it's about time that the Beauty of more Men of Color is showcased in Film and Television. The Amazing New Photo shoot is featured in Paper Magazine. Check it out here


How to Create an Effective EPK | Ebonynsweet How to Create an Effective EPK | Ebonynsweet Reviewed by Editor-Chief on July 01, 2018 Rating: 5

No comments:

Powered by Blogger.